Friday, August 14, 2009

mRELEVANCE Launches HBA Blog at NAHB's Executive Officers Council Conference

mRELEVANCE is excited to announce its launch of, a new blogging platform designed specifically for home builders associations. HBA Blog was officially launched at the 2009 National Association of Home Builders Executive Officers Council (EOC) Conference in Louisville, Ky. The EOC Seminar provides high-level association management education and motivation specifically related to the home building industry. Managing Partners Mitch Levinson and Carol Flammer unveiled the program during their social media session, Social Media Lab: Building a Social Media Program from the Ground Up, to executive officers and senior staff of state and local home building associations.

HBA Blog is a free blog platform for home builders associations that will help increase the online visibility for associations and their members. Created by building industry professionals and supported by local industry experts, HBA Blog allows associations to share information about their chapters, councils, education events, executive officer and government relations news and more. HBA Blog members also enjoy the added benefit of being able to follow other associations across the nation.

Levinson says, “We created this platform to make blogging easy for HBAs. Best of all, with the mRELEVANCE team supporting the site, HBAs will have support from industry insiders along the way.”

“Many HBAs are interested in blogging and launching social media programs. HBA Blog will provide them with their first step toward online success,” commented Flammer.

HBA Blog is completely customizable and offers eye-catching themes, helpful widgets, podcasts, videos, photos and more. Support comes in three-tiered service plans, offering associations as much or as little support as needed.

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