Monday, August 30, 2010

Couples Race to Atlanta Open Houses to Win Hidden $20,000 Down Payment Prize

/PRNewswire/ -- HomeFinder.com (http://www.homefinder.com/), a popular home search site, today announced the upcoming HomeFinder.com Race for the Home event inviting Atlanta home buyers and sellers to participate in a one day, challenge-filled, location-based game on Saturday, September 25. HomeFinder.com, together with Prudential Georgia Realty and Google Ventures backed gaming company, SCVNGR, will offer a grand prize of $20,000 during a real estate-inspired version of "The Amazing Race." The home buyers who score the most points by successfully completing challenges in Atlanta open houses will win the $20,000 grand prize. The HomeFinder.com Race for the Home will also help to raise funds for breast cancer awareness through the Susan G. Komen For the Cure Greater Atlanta Foundation.

Atlanta homebuyers and sellers are all welcome to sign up! Any couple or team of two can participate and all ages 18 or over are welcome. Participants can register today at www.raceforthehome.com and tell their story why they should be chosen to play for the chance to WIN the $20,000 cash grand prize sponsored by Prudential Georgia Realty, SunTrust Mortgage and Weissman, Norwack, Curry & Wilco P.C. The spots are limited and registration will end on Friday, September 24th.

The HomeFinder.com Race for the Home will involve special challenges at featured listings from top Atlanta real estate broker Prudential Georgia Realty. Players will be tasked with individual challenges around each listing to accumulate points throughout the game. The team with the most points will earn bragging rights as well as $20,000, which can be used for a down payment for their dream home.

"Real estate is one of the most customer-driven industries," said Tim Fagan, president and CEO of HomeFinder.com. "We're thrilled to host this unique opportunity to not only serve our home buying audience by helping them find their dream homes, but also to connect them with one of our top local Atlanta partners, Prudential Georgia Realty, in a dynamic new way. The current housing market poses its challenges, but finding and buying your home is still a fun, fulfilling experience, and we're excited to bring that spirit to this action-packed event."

"In the last three years, our company has made significant investments to build a powerful marketing and technology infrastructure. While others have cut costs to survive the real estate downturn, these innovations have served our agents and clients well. During this period, we have grown market share more than any large brokerage. Today, our company is #1 in units sales, #1 in buyers and #1 in listing inventory for the Metro Atlanta and North Georgia markets," said Prudential Georgia Realty President and CEO Dan Forsman. "We're excited to team up with HomeFinder.com and SCVNGR to bring the Race for the Home event to Atlanta. SCVNGR brings a cool and fun mobile technology solution. More importantly, it will showcase our open houses and produce more results for our clients. Our company has also made a strategic commitment to position our listings as Featured Properties on HomeFinder.com. This exposure on such a high profile national Web site is an important part of this event and will drive substantial traffic to our listings."

Thanks to SCVNGR's cutting-edge mobile social technology, playing is easy and free in this high tech house hunt. All of the challenges will be delivered via text message right to a player's cell phone. SCVNGR's mobile platform is compatible with any cell phone, model and carrier.

Mark your calendars. The HomeFinder.com Race for the Home in Atlanta kicks off September 25 at Piedmont Park (Oak Hill) at 9 a.m. with an after party immediately following at Max Lager's at 2 p.m. For more info and to register for your chance to play, visit www.raceforthehome.com.

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